Business Plan to increase sales packaging recycling in Poland

Challenge: The client -  a multinational FMCG - has global sustainability KPIs, including a packning waste recycling target coupled with objectives to use the recycled material for the production of own packaging. The established systems could not provide a solution.

Solution:  CEEREC did the Polish market research, evaluated the alternative scenarios with costs, proposed a solution, worked out a strategy, the stakeholders engagemang plan, the business plan for a five years, implementation plan and defined financial/HR resources to reach the targets.

Outcome: The client approved the business plan, and the plan will be rolled out in next years.